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Paula Atherill, HD8 Business Show, Networking, The HD8 Network

Our HD8 Business Show Learning Experience…

  The beauty of having all our business’ data stored and categorized into a reliable and organised system or CRM (Customer Relationship Management) platform isn’t just that it helps us keep track of contacts’ details…or that it seamlessly integrates with other systems…or that it minimizes our chances of missing valuable opportunities to grow our business….

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promote, email marketing, ideas, tips, advice, helpful

Promote To Help, Not To Sell: 3 Tips!

  Do you know what happens when I Google the word ‘promote?’ No mention of the word ‘selling’ appears, zilch, nada, absolutely none. Instead, the all-knowing, life-saving oracle that is Google talks of “supporting or actively encouraging a cause or venture” and “furthering the progress of something.” Yes, there is an aspect of ‘promotion’ in…

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Keep it Personal - Track Relationships

Leads or Relationships: which are more important?

Should small businesses focus on ‘filling the sales funnel’, or on building relationships and letting Leads take care of themselves? Leads, prospects, suspects, opportunities, potentials… there are so many ways to describe what is commonly referred to as how you ‘fill the sales funnel’. Different people use different terms. Personally I’m not fond of ‘suspects’; it sounds…

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